Coming soon this October 5 to Brisbane is the city's hottest shopping party: Shop The City. QueensPlaza, Wintergarden, and The Myer Centre will be joining forces to create a must-attend event in Brisbane on one big night. Here I interview Christie Sutherland - who is Editor, Stylist, Content Curator, Brand Strategist and of course, the person who will be curating the live fashion shows as well. I spend a few minutes asking her some questions about Shop The City event:
SD: Brisbane’s biggest shopping party is back this year. What’s different and exciting about this year compared to the previous year?
CS: It is back and I am thrilled to be a part of it! This year Shop BNE City will be centred around a large scale fashion show on the Treasury Brisbane Runway in Queen Street Mall, hosted and curated by myself as Treasury Brisbane's Fashion Ambassador, it is a fantastic partnership to see happening with our cities shopping hub. This year you will see new collections representing QueensPlaza, The Myer Centre and Wintergarden take to the stage all themed to a cosmic romance. And it is without a doubt going to be bigger and better with incredible theming set to launch the festivities under the stars off with a bang!
Q: Which part of the event are you most excited about?
CS: It is so hard to pick one knowing how many exciting activations will be lining the Queen Street Mall on October 5 for Shop BNE City... The Treasury Brisbane Runway is no doubt going to be a very exciting moment on the mall with fashion shows and live interviews running every hour on the hour from 10am-8pm, the first taste of the Limited Edition Rose Chandon at Wintergarden and how could I forget the Shop & Pop activation!
Q: What sort of fashions will we see in the live fashion shows?
CS: With ten shows throughout the day there will be a range of fashion that will take to the Treasury Brisbane Runway! We will have luxury season must-haves from QueensPlaza, resort essentials setting the summer scene in Brisbane, The Myer Centre with the latest trends, Australian owned designers from Wintergarden on show and we will also be showcasing a spring racing round up making sure track side fashion levels up this year.
Q: What will you be wearing to this year’s Shop The City Event?
CS: Think I'll keep that one a secret until the parades are finalised... but I am absolutely in love with Lee Mathews at the moment as well as Cue's fashion revolution, Talulah's First Time collection launch and Tiffany and Co's latest Paper Flowers range is refining the balance of femininity and industrial modernity.